Additional KW's:
We recommend adding links in the following blog posts that direct readers to the new content:
This blog post targets high-intent, how-to search queries around color corrector use, a topic with strong informational search demand. It will educate readers—particularly mature women—on how to apply color correctors effectively under the eyes and around the face, with special emphasis on common concerns like dark circles, dullness, and uneven tone.
By aligning the tutorial with Laura Geller’s skin-loving, foolproof makeup philosophy, the post reinforces the brand’s positioning as a trusted guide for mature beauty routines. Incorporating keywords like "how to use color corrector under eyes" and "how to use orange color corrector" helps capture organic traffic while promoting relevant products (like Spackle primers and baked concealers) in a non-salesy, confidence-building way.
The Strategy